Marketing Services

Digital Marketing Services in Cleveland, OH

216 Marketing provides SEO, paid advertising, web development, social media marketing, AI solutions, app development, and strategic consultation for Cleveland and Northeast Ohio businesses.

Digital Marketing

Digital marketing works best when the individual channels support the same business goals. We develop strategies that connect search visibility, websites, advertising, content, social media, AI, analytics, and other channels based on what your business actually needs.

  • Multi-channel strategies built around measurable goals
  • Audience, market, and competitor analysis
  • Conversion tracking and performance measurement
  • Marketing priorities based on your goals and budget

Learn more about our Digital Marketing Services.

Search Engine Optimization (SEO)

SEO helps potential customers find your business when they’re actively searching for your services. Our approach combines technical SEO, content, local search, on-page optimization, authority building, and ongoing analysis to strengthen organic visibility.

  • Technical, on-page, off-page, and local SEO
  • Keyword and search-intent research
  • Content optimization and internal linking
  • Google Business Profile and local authority development

Learn more about our Cleveland SEO Services.

Paid Advertising

Paid advertising can put your business in front of potential customers when they’re ready to take action. We manage campaigns around lead quality, conversions, and return on advertising spend rather than clicks and impressions alone.

  • Google Search, Display, and YouTube advertising
  • Facebook and Instagram advertising
  • Conversion tracking and campaign measurement
  • Budget, bidding, targeting, and ongoing optimization

Learn more about our Paid Advertising Services.

Web Development

Your website is the foundation supporting much of your digital marketing. We build and improve websites around usability, performance, search visibility, conversions, and the needs of the people actually using them.

  • WordPress and custom web development
  • Lead-generation and ecommerce websites
  • Mobile usability and performance optimization
  • SEO, analytics, tracking, and conversion considerations

Learn more about our Cleveland Web Development Services.

Social Media Marketing

Social media can help businesses stay visible, communicate with customers, distribute useful content, and support broader marketing campaigns. We develop social strategies around the platforms and content that make sense for your audience.

  • Social media content planning and creation
  • Publishing and audience engagement
  • Facebook and Instagram advertising
  • Performance and conversion measurement

Learn more about our Social Media Marketing Services.

AI Solutions & AI Visibility

AI is changing both how businesses operate and how customers discover information. We help businesses improve AI visibility while identifying practical opportunities to use AI for marketing, workflows, automation, research, and internal processes.

  • AI visibility strategy and optimization
  • AI-assisted marketing and content workflows
  • Custom GPTs and business tools
  • AI automation and process improvement

Learn more about our AI Solutions & AI Visibility Services.

App Development

Custom applications can improve customer experiences, streamline internal processes, connect existing systems, and create entirely new digital products. We plan development around the business problem first and the technology second.

  • iOS and Android applications
  • Web applications and progressive web apps
  • Internal business tools
  • API and third-party system integrations

Learn more about our App Development Services.

Marketing Consultation & Strategy

Sometimes the first thing a business needs isn’t another marketing service — it’s clarity. Our marketing consultations evaluate what’s already happening, identify opportunities and problems, and establish which priorities deserve your attention and budget.

  • Digital marketing audits
  • Competitor and market analysis
  • Channel and budget prioritization
  • Analytics and performance evaluation
  • Strategic roadmaps and recommendations

Learn more about our Marketing Consultation Services.

See Our Work

See how 216 Marketing has worked with Northeast Ohio Fence & Deck since 2018 across SEO, web development, analytics, conversion tracking, and paid advertising.
View the Case Study
Reviews

Trusted Reviews by Businesses That Count on Results

We don’t just earn clicks, we earn trust. See what local business owners are saying about working with a digital marketing team that delivers.

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Rita Kolesar profile picture
Rita Kolesar
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216 Marketing is the best! Brett is super knowledgeable and is great to work with. He cares about his clients and works to get results.
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Stuart Chamberlain profile picture
Stuart Chamberlain
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Brett truly cares about his clients and has extensive knowledge about current trends and uses best practices to generate consistent results for the campaigns he manages. I highly recommend his services
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Audrey Webster profile picture
Audrey Webster
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I had the pleasure of working with Brett and 216 Marketing while managing an electronics accessories brand for a national telecom distributor. Having partnered with Brett before, I knew I could trust him to deliver results—and he absolutely did. His sound advice, deep expertise in SEO and SEM, and strategic guidance helped us cut through a highly competitive category. Brett’s execution of Google Ads, keyword strategy, and analytics was seamless and impactful, providing immediate lift in traffic, rankings, and—most importantly—conversions. He’s not only highly skilled, but also collaborative and proactive, making it easy to trust his recommendations. 216 Marketing proved to be a key partner in our digital growth, and I wouldn’t hesitate to recommend Brett to anyone needing a reliable, ROI-focused digital marketing strategist. His work speaks for itself, and the results we saw in such a short time speak volumes about his capabilities.
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Drue DeMatteis profile picture
Drue DeMatteis
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Brett’s knowledge about Search Engine Optimization (SEO) is second to none.
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John Mcclure profile picture
John Mcclure
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Top notch company!!
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Ray Craigo profile picture
Ray Craigo
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Get skills works well with me. He definitely can show is numbers due to my leads just from my site alone! Plus the phone calls! I have worked with them for years!
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Ben Murry profile picture
Ben Murry
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216 marketing really knows their stuff! Knowledgeable, smart and on point. You really helped me. Thanks!
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Angie Tawney profile picture
Angie Tawney
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216 Marketing has helped us with our projects over the past few years and I highly recommend them. Very knowledgeable, works within our budget, and helps us on small items as needed without charging us.
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Scott Esterly profile picture
Scott Esterly
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I engaged 216 Marketing at the end of 2019 and experienced positive SEO results almost immediately. Brett is awesome. The thing I have appreciated the most is that Brett walked me through why things like a website refresh & domain transfer before the SEO began in earnest were so important - his suggestions and work have been completely on-point and everything is going really well. No drama or pushy customer service - Brett is simply interested in helping you and your business and offers helpful suggestions along the way.
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Services

Digital Marketing Services Built Around Your Goals

Every business needs a different mix of marketing services. We start by understanding your goals, current performance, competition, and budget, then focus on the areas that offer the strongest opportunities for meaningful growth.

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Frequently Asked Questions

216 Marketing provides SEO, paid advertising, web development, social media marketing, AI solutions and AI visibility, app development, and marketing consultation. We can focus on an individual service or develop a strategy that connects multiple channels.

We start by looking at your goals, customers, competition, current marketing, website, visibility, analytics, and available budget. The goal is to identify the areas with the strongest opportunities rather than recommending every service we offer.

Yes. You don't need a complete digital marketing package. We can work on a specific area such as SEO, paid advertising, web development, social media, AI visibility, app development, or consultation based on what your business needs.

SEO can build long-term organic visibility while paid advertising can reach potential customers more immediately. When appropriate, data from both channels can help identify valuable searches, improve landing pages, understand conversions, and make better marketing decisions.

Yes. We help businesses strengthen the website, content, structured data, authority, citations, and other signals that can help AI and search systems understand the company and its expertise. We also provide practical AI solutions for workflows, automation, and internal business needs.

Yes. We provide web development for new websites as well as improvements to existing sites. Depending on the project, that can include performance, usability, SEO, conversions, content, tracking, ecommerce, and custom functionality.

Yes. We work with businesses of different sizes and industries. Strategies are developed around the individual company's goals, market, competition, resources, and budget rather than forcing every client into the same package.

Yes. Cleveland and Northeast Ohio remain central to 216 Marketing, but we also provide digital marketing, development, advertising, AI, and consulting services for businesses outside the region.